Non-Profit Instructions to forward E-Mails

The Importance of Forwarding Worthy Cause Store Emails

The most important single thing you can do to increase your donations from The Worthy Cause Store customers is to forward promptly the marketing and promotion materials we send to you.

Currently we are sending one promotional message per month. We intend to increase that to two per month shortly. Gradually we intend to increase the frequency even more. It is always your choice whether or not to forward a message from us to your mailing lists. We recommend you send every single one, but we understand there may be circumstances in your own schedules and organizations where you may conclude the timing is not right.

We have been working to make it as straightforward and simple as possible, no matter which Email system you you use to maintain your mailing lists, such as Constant Contact or MailChimp.

We want to be sure each and every member is comfortable with this. Moreover, we recommend Executive Directors name one staff individual is responsible for your relationship with The Worthy Cause Store  We would appreciate your sending us the name of that individual so that we may keep it handy to facilitate smooth communication with you.

Instructions

These instructions are for these different types of E-Mail blast applications:

Please note that Worthy Cause Store E-mail blasts are HTML-formatted documents.

If you are using another type of E-Mail or Mail Blast program or have trouble with one of these, please give us a call at Worthy Cause Store. We can help you figure out how to forward our e-mail updates to your subscriber lists. Our number is 941.404.6276, Extension 702 (or press 1).

Outlook, Gmail, Mac Mail or other Mailers

When you receive a Worthy Cause Store EMail blast, simply forward it to your mailing list. All links and images should stay intact.

MailChimp

When you receive your Worthy Cause Store email, there is a Web link to the HTML document that forms the body of the email. Click that link.

An example of this link is the Web document used for the Fall 2014 Football Sale. This is:

http://worthycausestore.com/Fall-Football-Sale.html

In your browser pull down the File -> Save As menu. Save the Web page as an HTML document. In Google Chrome this choice will say "Web Page - HTML Only." Remember the location and name of the file where you saved it.

In MailChimp create a new campaign for your Worthy Cause Store announcement. Set up the usual template you use for your Email Blasts. Create what MailChimp calls a "Regular 'Ol Campaign" to send an HTML email.Pick your list to send the E-Mail Blast. You probably want to select one of your Saved Templates to create your new E-Mail Blast.

Compose your Email in whatever template you like. When you have your introduction the way you want it, then drag and drop the "Code" Content Element onto the "Drop Content Blocks Here" area.

This produces a section that says "Use your own custom HTML". On the right side of the screen you will see an HTML editor. Copy and paste the HTML that you downloaded in Step 2.

Move to the next step. Send a test email to ensure the email looks like you want it.

Send your Worthy Cause Store Email Blast to your full list.

Constant Contact

When you receive your Worthy Cause Store email, there is a Web link to the HTML document that forms the body of the email. Click that link.

An example of this link is the Web document used for the Fall 2014 Football Sale. This is:

http://worthycausestore.com/Fall-Football-Sale.html

In your browser pull down the File -> Save As menu. Save the Web page as an HTML document. In Google Chrome this choice will say "Web Page - HTML Only." Remember the location and name of the file where you saved it.

In Constant Contact create a new campaign for your Worthy Cause Store announcement. Choose the option that says "Code Your Own Template." There is a button next to it that says "Create."

Name your Email campaign.

Choose HTML as your Email format.

On the left-hand side of your Web browser you will see a small link that says "Advanced Editor." Click that. This will take you to the Advanced Editor window. You will use the Advanced Editor to load the Worthy Cause Store HTML document.

At the top put a Subject for your Email Blast.

In the Advanced Editor window, select the sample text and press DELETE to remove it. This will leave an empty Advanced Editor window.

Open the HTML file you downloaded in your favorite text editor. This could be NotePad on Windows or TextEdit on a Mac.

Press Ctrl-A to Select All.

Press Ctrl-C to Copy the HTML text.

Press Ctrl-V to paste the HTML into the Constant Comment Advanced Editor.

Click the "Preview & Test" button to ensure that your Email is displaying correctly.

Click "Save & Return" to Save your composed Email.

Check your Subject, From Name, From Email Address, Reply and Reply Email Address. Click "Next".

Edit your Greeting. Click "Save & Next."

Choose your list of recipients. Click "Save & Next."

In the Email Status Screen, click Draft, Send Now or Schedule the send date and time of your email.

Click Finish. Of course if you saved your Email in Draft status you will need to go back in and send it at some time.